Description
Among contemporary Rolex Datejust models, the 31mm white gold and steel configuration with Roman numerals commands particular recognition from collectors who appreciate the collection’s refined proportions. Reference 278274 represents Rolex’s commitment to the classic Datejust aesthetic, combining the warm luster of white gold with the crisp legibility of Roman hour markers against a pristine white dial. This unworn example showcases the distinctive fluted bezel that has defined the Datejust since 1945, while the 31mm case size offers the perfect middle ground between the smaller 28mm and larger 36mm variants. The Rolex Datejust 278274 continues the brand’s legacy of creating timepieces that seamlessly transition from boardroom to evening wear.
Key Features & Specifications
Rolesor Construction — Combines Oystersteel case construction with white gold fluted bezel, representing Rolex’s proprietary two-tone metal combination that balances durability with precious metal luxury
White Roman Numeral Dial — Classic Roman hour markers provide traditional elegance against the clean white dial surface, enhanced by the signature Rolex crown logo at 12 o’clock
31mm Case Diameter — Optimal sizing that appeals to collectors seeking a substantial yet refined presence on the wrist, fitting comfortably between vintage and contemporary proportions
Fluted White Gold Bezel — The iconic bezel design features precise ridged patterns that catch and reflect light, creating the distinctive visual signature of the Datejust collection
Oyster Bracelet Integration — Three-link Oystersteel bracelet with Oysterclasp provides secure wearing comfort while maintaining the watch’s cohesive design language
Sapphire Crystal Protection — Scratch-resistant sapphire crystal with anti-reflective coating ensures optimal dial visibility and long-term clarity
Unworn Condition — Complete factory-fresh presentation with all protective materials intact, representing optimal collectible status for the 278274 reference
About This Timepiece
Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we’ll have it ready before shipping.
Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Contact Us
Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: sales@jestikcollection.com
Jestik Collection is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.
